Wembley Stadium partners with Oak View Group
Wembley Stadium connected by EE has signed a deal to partner with Oak View Group (OVG) to grow and diversify sponsorship and content opportunities.
The global venue development, advisory and investment company for the sports and live entertainment industries has been hired to expand and diversify Wembley Stadium’s sponsorship, content and other opportunities.
This new agreement will see Wembley Stadium’s team work in partnership with OVG to drive additional sponsorship, commercial and content opportunities for the iconic stadium.
In the run up to Wembley Stadium’s 100th birthday in 2023, the partnership will see OVG join the Wembley team to provide the world with further history-making moments. OVG already works with an impressive group of venues in the UK including the Royal Albert Hall, Ascot Racecourse and Silverstone.
Mark Burrows, The FA’s Chief Operating Officer, said: “We’re delighted to partner with Oak View Group, which will open up new and exciting sponsorship and content opportunities for Wembley Stadium. We’re very proud to welcome millions of people to our stadium each year for iconic sporting and music events, and this partnership will help us to build on that.”
Tim Leiweke, Chief Executive Officer, Oak View Group, said: “Wembley Stadium is a global icon, known the world over for hosting some of the most historic moments in sport and live music and we are incredibly proud of its addition to the OVG family. As venue owners and operators, OVG knows the importance of maximising sponsorship opportunities and deliver a year-round calendar of brilliant events. We look forward to what we know will be an innovative and productive partnership working with the topflight team at Wembley Stadium and The FA.”
This new agreement will see Wembley Stadium’s team work in partnership with OVG to drive additional sponsorship, commercial and content opportunities for the iconic stadium.
In the run up to Wembley Stadium’s 100th birthday in 2023, the partnership will see OVG join the Wembley team to provide the world with further history-making moments. OVG already works with an impressive group of venues in the UK including the Royal Albert Hall, Ascot Racecourse and Silverstone.
Mark Burrows, The FA’s Chief Operating Officer, said: “We’re delighted to partner with Oak View Group, which will open up new and exciting sponsorship and content opportunities for Wembley Stadium. We’re very proud to welcome millions of people to our stadium each year for iconic sporting and music events, and this partnership will help us to build on that.”
Tim Leiweke, Chief Executive Officer, Oak View Group, said: “Wembley Stadium is a global icon, known the world over for hosting some of the most historic moments in sport and live music and we are incredibly proud of its addition to the OVG family. As venue owners and operators, OVG knows the importance of maximising sponsorship opportunities and deliver a year-round calendar of brilliant events. We look forward to what we know will be an innovative and productive partnership working with the topflight team at Wembley Stadium and The FA.”